Pregnancy and Skincare: safe skincare practices for you and your baby

NOTE: This article is for informational purposes only. Always consult your medical professional before making any changes or if you have any

One of nature’s miracles

Are you thinking of adding to your family sometime soon, or are you already expecting? First of all, congratulations! Whatever stage you may be, pregnancy is an exciting time and should be cherished while it lasts. The exciting news also brings with it lots of changes to your life and your routine. Your GP may advise you to avoid certain foods, activities and medications and these changes also apply to your skincare.
Since it might be time to start thinking about changing your skincare routine, you will need to consider what products and ingredients will not only give you great results but are also safe for both you and your baby. Although there are some ingredients that are best avoided entirely, some can still be used in small doses. Before you go ahead and completely overhaul your bathroom cabinet, always ensure you consult your GP or medical professional before making any changes.

The best option is to treat your skin naturally

The list of ingredients and products to check may seem long, but when in doubt, you can always seek help from nature. For many of the chemicals you find in certain skincare products, there are natural alternatives available – a much safer and often gentler option during pregnancy when your skin is just not its usual self.
For the ultimate assurance, choose ‘certified’ natural and organic skincare products from the leading global labels (e.g. ECOCERT, ACO, USDA). Certified products show just how passionate a brand is about their ingredients – undergoing strict regulations and standards to not only include the best nature has to offer, but also ensuring production in an eco-friendly manner without a chemical or pesticide in sight. Using certified natural and organic products gives you peace of mind that what you’re putting onto your skin is safe for both you and your baby, all the while staying true to nature.
Here’s a few ingredients that your GP may ask you to avoid:

Retinoids and Retinol – GPs usually recommend avoiding both prescription and over-the-counter retinoids which are usually found in anti-ageing products. Instead, switch to a natural alternative with ingredients such as Antarctic Marine extracts that are proven to reduce wrinkle depth, found in KIATA’s Midnight Miracle Serum. For anti-ageing products, avoid harsh chemicals and switch to natural alternatives such as Vitamin C, Hyaluronic Acid and Peptides to plump and hydrate the skin.

Hydroquinone – typically used for brightening or lightening the skin, GPs advise against using this ingredient since its effects haven’t been tested on animals or humans during pregnancy. Instead, try a natural skin brightener like Vitamin C, found naturally in high levels in fruits such as the Kakadu Plum – a key ingredient in all of KIATA’s products.

Managing the changes

We’ve all heard about the ‘glowing skin’ that’s meant to bless us during pregnancy, however many women may experience some unwanted changes that aren’t always talked about.
Managing certain skin conditions during pregnancy doesn’t have to be stressful. Simple changes to your skincare routine can help to prevent or even treat these common issues.

Breakouts
During the first stages of pregnancy, you may find that your hormones have gone a little bit wild and you may see (and feel) the after-effects on your skin. High levels of progesterone can cause those annoying breakouts that many of us usually experience on a monthly basis, leaving your skin irritated and inflamed. The best way to treat these breakouts (since you can’t do anything about your hormones!) is to cleanse daily and gently remove the dead skin cells, dirt and excess sebum to help keep your skin clear.
Make sure you thoroughly cleanse your face twice daily (morning and evening) to not only remove dirt and oil but also prep the skin for your other skincare products. Use a gentle, moisturising cleanser like our Deluxe Radiance Cream Cleanser to soothe your skin, preventing that tight, dry feeling caused by some soap-based cleansers and facial washes. In addition, use a gentle daily scrub or weekly exfoliator to remove dead cells and help your skin to recover, just remember to steer away from harsh chemical peelers and opt for natural ones with lactic acid instead.

Dry Skin
With so much change going on within, your skin might be crying out for a little bit of extra attention. Dry skin can be the result of hormonal changes which in-turn cause breakouts, redness and irritation. As above, using a gentle exfoliator on a daily basis can remove dead skin cells on the surface and improve the appearance of dry skin. You’ll then need to treat the skin beneath with a nourishing moisturiser, like our Secret Infusion Day Cream in the morning and our Midnight Miracle Serum in the evening – both containing high levels of naturally occurring hyaluronic acid which penetrates the deeper layers of the skin to help plump and restore.

Stretch Marks
As your baby grows, so does your body and your skin needs to stretch in order to meet these rather large demands, at a rather rapid rate! When forced to stretch this quickly, the skin’s elasticity is put under pressure and the supportive layers that help your skin to expand and contract can break in places – causing the narrow pink or purple streaks we know as stretch marks. Although they are completely harmless and are a normal part of pregnancy, with around 50% to 90% of pregnant women developing stretch marks, they can be a cause of upset to some women who aren’t a fan of their appearance.
Throughout pregnancy, ensure the skin is thoroughly moisturised to help prevent stretch marks from happening in the first place. Moisturise with creams infused with Shea Butter and Vitamin E, massaging the affected area to ensure the product is thoroughly absorbed whilst stimulating blood flow. Drinking plenty of water and incorporating gentle exercise into your daily routine can also help to keep the skin hydrated and improve blood flow to the affected areas.
To reduce the appearance of stretch marks, target specific areas with topical oils which are specifically designed to help scarring. Oils containing high levels of Vitamin A and Vitamin E can be applied directly to the stretch marks and are most effective when the scars are still in the pink-purple phase.
NOTE: High levels of Vitamin A can be harmful during pregnancy. Consult your medical professional before making any changes to your skincare routine.

Pigmentation
While high levels of progesterone can cause breakouts and increase hair growth (not always in the right places!) high levels of oestrogen can increase pigmentation in the skin (also known as melasma in more extreme cases). The best way to reduce pigmentation is to use a high SPF sunscreen and try to protect yourself from direct sunlight for as long as possible. Now, this doesn’t mean that you should miss out on your daily dose of Vitamin D, however shielding your face from the sun can help to reduce the effects of pigmentation and reduce the damage caused by UV rays which can contribute to premature ageing.
Using a weekly peel or exfoliator, a daily SPF and a nightly restorative serum or cream will help the skin to restore naturally, whilst a natural skin brightener such as Vitamin C can even the skin’s complexion and reduce the appearance of pigmentation in the long

Choosing nature

However you decide to change your skincare routine, always consult your GP or medical professional first.
All KIATA’s products are COSMOS certified natural and organic by ECOCERT, giving you peace of mind that they include the best natural ingredients, sourced from Australia and around the world. Take care of both you and your baby with

To learn more about our products and ingredients, see here.

@kiataskincare